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PR & Social Co-ordinator for Cotton On | Onsite JHB

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These expectations drive my success:

  •  I implement social strategies in line with the marketing plan, to drive sales and elevate the Brand across all markets.
  •  I plan, schedule and create on-Brand, trend-relevant integrated content that engages our customer and influences purchasing behaviours.
  •  I adapt social media activities in response to customer behaviours, trends and campaign engagement.
  •  I partner with stakeholders to take briefs and develop innovative, creative content that aligns to Brand DNA and Global or local strategy.
  •  I manage asset and content production for social media activations, delivering excellence in quality standards.
  •  I prepare and present analytical audience reports and insights, making recommendations to inform strategic decision making.
  •  I meet expectations, review performance, seek feedback and follow up using the Group Performance Framework.
  •  I follow the COG Way and am an ambassador for our Brand and products.
  •  I look after myself and others, and work in alignment with our Safety Matters Framework.

My performance is measured on:

  •  Campaign sales
  •  Deliver social strategy
  •  Brand identity/DNA protected
  •  Increase customer reach, engagement and brand awareness
  •  Social revenue
  •  Values
  •  Team engagement
  •  Team retention
  •  Team annual leave taken
  •  Team succession

Skills I need to perform are:

  • Judgement 
  •  Relevant degree or equivalent years of experience 
  •  Omni-channel experience
     Culture champion
     Personal effectiveness
     Initiative
     Problem solving
     Drive
     Excellence in execution
     COG Induction Creds

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