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Partao is Hiring a Remote Digital & Growth Marketing Specialist in South Africa

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Company Overview

Partao is transforming the way businesses in agriculture, construction, and heavy machinery source essential parts. We are a fast-growing B2B and B2C marketplace, offering competitive pricing, supplier transparency, and frictionless digital ordering. With strong early traction, we’re building a trusted, go-to destination for 50M long-tail industrial parts across Europe.

Role Overview

We are looking for a hands-on Digital & Growth Marketing Specialist to help us scale performance across paid acquisition channels, craft high-impact customer nurturing campaigns, and grow brand awareness across Europe. This role reports directly into the leadership team and will work closely with sales to fuel both B2B and B2C growth.

This is an exciting opportunity for someone with 4–8 years of strong digital marketing experience who thrives in a fast-paced startup environment. If you enjoy being close to the work, making decisions based on data, and seeing the direct impact of your marketing efforts, read on.

Please ONLY apply if you:

  • Are fluent in English (written and spoken).
  • Are available to work remotely and independently in a CET time zone setting.

Key Responsibilities

  • Plan, execute, and optimize digital advertising campaigns on Facebook and Instagram with a performance-first mindset.
  • Own and expand Hubspot CRM workflows: email nurturing, lead segmentation, and customer journey optimization.
  • Build dashboards and analyze user behavior using Google Analytics 4 (GA4) to inform decisions.
  • Collaborate on organic and paid campaigns to drive traffic and convert leads into active buyers.
  • Support content strategy and rollout, including direct response ad copy, email content, and landing page coordination, as well as technical SEO optimizations.
  • Support localized marketing efforts across multiple territories in Europe, including language-specific campaigns and market research.

Requirements

  • 4–8 years of hands-on digital marketing experience.
  • Proven track record managing Facebook and Instagram Ads.
  • Strong understanding of GA4 analytics and funnel performance tracking.
  • Experienced Hubspot CRM user – including workflows, email templates, and automation.
  • Demonstrated success in running and optimizing email campaigns for lead nurturing.
  • Comfortable working independently in a fast-moving, remote environment.

Bonus Points

  • Experience working in a marketplace, industrial/long-tail B2B environment, or sectors like construction, agriculture, or automotive.
  • Proficiency in at least one additional European language (e.g., German, French, Spanish, Italian, Polish).
  • Prior role in an early-stage startup with budget responsibility and autonomy.
  • Familiarity with dropshipping or multivendor catalogues.

What We Offer

  • Opportunity to join a growing, VC-backed startup in a pivotal marketing role, gaining exposure to both B2B and B2C growth strategies across international markets.
  • High autonomy with direct impact on growth and branding strategy.
  • Flexible working arrangements (remote, hybrid, or in-office depending on location).
  • A culture of speed, data-driven decision-making, and transparency.
  • Permanent role paying between €1800-2400 per month depending on experience.

How to Apply

Please contact [email protected] with a link to your LinkedIn page and a resume if available.

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