Happy Pay is Hiring a Social Media Content Creator in Cape Town – Hybrid Schedule
About Happy Pay
Happy Pay is an ad-subsidized payments network that gives South Africans access to zero-cost credit at checkout. Our model is powered by a blend of merchant fees and a performance ads platform that connects high-intent shoppers with relevant brands. We exist to save consumers millions in interest and fees, while helping merchants boost conversion, increase average order value, and drive repeat sales.
About the Role
We’re looking for a creative and organised Content Creator and Social Media Manager to take the reins of our owned social channels. You’ll be responsible for crafting and executing a social strategy that not only grows our community but also builds brand trust, drives engagement, and supports our product and marketing goals.
You’ll collaborate closely with our marketing and design team to ensure everything we publish feels fresh, fun, and on-brand. This is a high-impact role for someone who lives online, knows how to ride trends without chasing them, and wants to help build one of South Africa’s most exciting fintech brands.
Key Responsibilities
Content Creation and Strategy
- Own the content calendar across TikTok, Instagram and more
- Develop content themes and angles that match Happy Pay’s tone and values
- Create and shoot original content that’s authentic and engaging
- Collaborate with other creators to scale output and broaden reach
- Brief designers, motion artists or freelancers for supporting assets
Community and Engagement
- Build and nurture our social presence across platforms
- Respond to comments and DMs to keep the brand feeling approachable
- Jump on relevant trends or conversations that align with our space
Execution and Reporting
- Post consistently across channels using scheduling tools where needed
- Track performance and engagement weekly
- Report on key learnings and help evolve the content playbook
- Work with paid media to test and adapt high-performing organic content for ads
Who You Are
- 1+ years of experience managing social channels for a consumer-facing brand, or growing your own social presence with proven results
- A strong understanding of how to communicate across different formats and platforms
- Strong copywriting skills with a natural, friendly tone
- Comfortable filming yourself and others for content
- Organised, proactive and confident managing timelines and calendars
- Strong eye for design, tone, and detail
- Passion for content that feels human and performs well
- Bonus: experience briefing creators or managing small-scale shoots
Why Join Happy Pay
- Join a company with a clear social mission and real traction
- Work with a small but mighty team that values speed, creativity, and ownership
- Help build one of South Africa’s most exciting fintech brands from the inside
- Access to our Employee Share Option Program (ESOP)
Our Mission
To bring the cost of consumer credit to zero.
Our Vision
A world of equal financial empowerment, where everyone can thrive.
