Briefly South Africa is Hiring a Remote Public Relations Specialist

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Briefly News is one of the biggest news and entertainment platforms in South Africa. Briefly News is a partner of LEGIT company, a media holding operating in South Africa, Nigeria, Kenya and Ghana, with projects like Legit.ng, TUKO.co.ke and YEN.com.gh.

APPLY: https://corp.briefly.co.za/pr-manager-briefly

Responsibilities:

  • Upgrade PR strategy and ensure that all brand communication and activities align with it, regularly review KPIs achievement
  • Get media mentions of the brand and key personalities in Pan-African and global media by publishing case-studies, reports, interviews and op-eds according to the KPIs
  • Monitor media mentions and document all key activities and results
  • Organise media partnerships with the biggest events and organisations in South Africa
  • Monitor and apply for awards to showcase Briefly News brand
  • Promote key brand activities like Copywriting courses or special projects Women of Wonder and Briefly News Entertainment Awards
  • Publish PR articles on the Briefly website

requirements:

  • Ability to work remotely (good internet connection and a laptop, minimum Intel Core i3).
  • 2+ years of experience in Public Relations, Communications, Journalism, or a related field.
  • Strong communication and content creating skills: an ability to craft compelling press releases, op-eds, and pitches.
  • Strategic thinking: a candidate can develop, implement, and adjust PR strategies based on brand goals and performance analysis.
  • Crisis management: a candidate handles negative publicity and maintains brand reputation.
  • Analytical mindset: ability to track PR performance, measure KPIs, and adjust campaigns for effectiveness.
  • Familiarity with social media & influencer engagement for PR campaigns, understanding of PR software & tracking tools
  • Adaptability: a candidate can navigate fast-paced environments and adjust strategies as needed
  • Autonomy: a candidate can work under minimal supervision
  • Established connections with journalists, media outlets, and industry influencers are a plus.

what we offer:

  • Competitive salaries
  • Friendly working environment
  • Unlimited opportunities to learn and grow
  • Opportunity to interact with some of the best in the industry
  • Exclusive access to the advanced technologies and tools.
Lynn Fitho

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